Viewpoints   Focus Groups

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Current Projects
Viewpoints offers potential participants a simple online 
application process. 
Demographic requirements could include a specific gender, 
a combination of age groups, certain occupations, a particular racial or ethnic background or a blend of all of these variables. 
Projects continuously change so Viewpoints will consider applications for future projects. 
Strategic Marketing and Research most often seek the opinions of Specific Demographic Groups.
Our streamlined approach helps both the recruiter and the applicant know if the candidate fits the description required for a specific project. 
"I really enjoyed being a part of the group on Sunday, thank you for the opportunity, it really
made me think outside the box."
- Sean, Grand Rapids

"I sat on your focus group a couple of weeks ago.
I just wanted to tell you that it was one of the most
interesting things I have ever done,
I really enjoyed it!"
 - Angela, Bloomfield Hills
"I just wanted to thank you for allowing me to take part in your focus group, it was both thought provoking and fascinating, I had such a good time!"  
- Meghan, Flint

We are not recruiting for any focus groups
at this time.  Please check back soon for information on upcoming projects!

A big thank you to everyone who participated at the focus group in Flint on Sunday, November 24th.  You were an outstanding group! - Gabrielle

If participating at one of our focus groups sounds like
something you would be interested in, please visit
our application page and submit the questionnaire.

Common Q&A:

Q. What will I be doing at one of your Focus Groups?
A. Listening to a few presentations and then giving your opinions (via group discussion and a few short written questionnaires) on each presentation. 

Q. Will I be required to sign up for something or buy something?
A. No. All of our groups are strictly discussion groups. We are looking only for participants' feedback and opinions.